The idea of Black Baza Coffee did not come from us at all. It came from coffee growers themselves and it was the idea of creating a local, participatory and meaningful movement for coffee – starting with India and hopefully elsewhere as well. The idea of Black Baza Coffee holds within it a want for an alternative – a production and market system which values producers and nature equally.
For those amidst us, a four-year research project led to the realization that coffee markets are structured in ways that undermine the wellbeing of farmers and forests. This is true even for contemporary sustainability mechanisms – which are, on paper, designed to tackle social and environmental inequities, but in reality achieve little. The uneven power structure of coffee value chains and the inherent limitations of existing sustainability mechanisms is what emboldened us to create Black Baza Coffee, a movement that attempts to reconstruct marketplaces such that coffee as a commodity is re-embedded in place, people and ecology.
Quite simply, our work is two-staged – first we co-imagine a sustainable future with coffee growing communities and then we interconnect producers to consumers through telling stories on a community-supported agriculture marketplace.
This means that Black Baza Coffee is not solely a trading organization but an enabling one.